DETROIT — An updated face and new available active safety technology for the 2019 Spark add attitude and purpose to Chevrolet’s feisty, segment sales-leading mini-car.
“Customers can easily personalize Spark, which is a main reason why it leads its segment in sales, attracting both young buyers and women to the brand,” said Steve Majoros, Chevrolet marketing director for Cars and Crossovers. “Spark is an excellent value for customers seeking an affordable car that offers great safety technology and connectivity.”
Spark’s fresh front-end styling takes its cues from the Chevrolet line, while new, available Low Speed Forward Automatic Braking1 can help drivers prevent or reduce the severity of low-speed front-end collisions by applying the brakes or enhancing the driver’s braking.
The new styling boosts Spark’s premium appearance with a rich use of chrome in the grille. Available projector-style headlamps further enhance Spark’s chic styling. The available LED daytime running lamps are moved lower, giving Spark a more powerful presence and a family resemblance to the rest of the Chevrolet car lineup.
At the rear, dual-element taillamps further the signature brand cue. Spark continues its tradition of offering customer personalization through bright and distinctive paint colors.
The 2019 Spark is offered in LS, LT, 2LT and ACTIV trims, with the ACTIV featuring crossover-inspired design cues and a ride height raised by 10mm. All trims feature standard air conditioning, 10 standard airbags2 and a rear-vision camera system.
New, segment-exclusive Low Speed Forward Automatic Braking joins the available Driver Confidence Package, complementing the package’s additional active safety features, Forward Collision Alert1 and Lane Departure Warning. 1
When it comes to connectivity, Spark delivers a standard Chevrolet infotainment system featuring phone integration compatibility with Apple CarPlay and Android Auto, a limited trial of OnStar and connectivity access at no additional cost, plus access to the MyChevrolet mobile app.
Spark is powered by a 1.4L DOHC engine offered with a manual transmission or an available continuously variable transmission (CVT).
The refreshed Spark joins the 2019 Malibu and Cruze as part of Chevrolet’s updated car portfolio, which offers new styling, new technologies and more choices and value. It goes on sale later this year. Chevrolet is the most awarded and fastest-growing brand the last four years overall. 3
FAST FACT: Spark customers are among the youngest in the segment, and 59 percent of Spark buyers are women — the highest rate in the segment.