2018 NAIASNews

Infiniti teases new design concept before NAIAS debut

INFINITI NAIAS 2018 Concept Car

With a lineup that has been nearly completely refreshed in the last 18 months, Infiniti is running full steam ahead. Sales are up eight percent globally and 14.1 percent in the U.S. alone through the end of November. Despite having so much success, the company isn’t resting on their laurels.

Ahead of the 2018 North American International Auto Show in January, Infiniti has released a teaser image of a vehicle they’ll be debuting at the show. The vehicle’s sharp lines are indicative of a new Infiniti design language, much like the Acura Precision Concept did a few Januarys ago.

Karim Habib, Infiniti Executive Design Direction says, “The new INFINITI concept car will take the traditional sedan architecture to its next stage of evolution. A shift toward smarter, more compact, and less obtrusive powertrains; we were able to create an alternative form with flowing gestures, more engaging in character and more enriching in experience. With its long cabin, balanced proportions and muscular stance, the concept heralds in a new era for INFINITI models.”

The concept is likely a precursor to the next Q70 iteration. The current generation of that model has been in production since 2013 and is the last in the Infiniti sedan lineup to get a redesign.

The model will debut at NAIAS on January 15.

Eileen Falkenberg-Hull
Eileen is the writer of the nationally syndicated column Automotive Minute in The Business Journals, which explores the automotive industry focusing on news, reviews, and interviews. She loves finding out about the business strategy, design, and drivability of vehicles. Eileen is a contributor to U.S. News & World Report Best Cars.