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Love match? 2019 Audi Q8 seeks upwardly mobile performance-focused family man

Audi Q8

Men typically drive performance-focused vehicle buying decisions, so it should be no surprise when affluent men with families start showing up on dealer lots later this year to check out the 2019 Audi Q8.

The five-seater is that is more sporty crossover than rugged SUV on the outside where a deeply front-sloping hood tips into the SUV’s Singleframe grille, which is flanked by piercing headlamps. Its long sloping roofline fades into a rear-end that looks inspired by Porsche coupe design.

Its clean and straightforward passenger space and technology is typical of the Audi brand. The long dashboard draws your eyes along the entire front of the SUV, giving the illusion that it’s wider than it is. The dashboard is home to a new MMI touch response display takes that allows for menu customization. The Audi phone box charges devices wirelessly. Radio and media selections are played on a Bang & Olufsen 3D Advanced Sound System.

The Q8 is equipped with standard all-wheel drive and an adaptive damping suspension. An adaptive air suspension will be available when the SUV goes on sale later this year and allows drivers to take full advantage of the Q8’s drive modes. Audi says that the SUV is also capable of taking on off-road terrain, despite how sleek it looks on the outside.

Most powertrain information has not been revealed. However, Audi has confirmed a V6 diesel engine, though it may not be making its way to the U.S. in that variant. We do know that in whatever power plant ends up coming to North America, a mild-hybrid system is likely. A sporty variant of the model is currently being tested, in the same vein as the 2018 Audi SQ5.

Pricing and an on-sale date will be announced closer to the vehicle’s arrival on dealer lots.

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Written by Eileen Falkenberg-Hull

Eileen is the writer of the nationally syndicated column Automotive Minute in The Business Journals, which explores the automotive industry focusing on news, reviews, and interviews. She loves finding out about the business strategy, design, and drivability of vehicles. Eileen is a contributor to U.S. News & World Report Best Cars.

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