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Meet and greet with the 2019 Chevrolet Blazer

Say hello to Chevrolet’s newest crossover

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When you arrive at a networking event, you get a name tag and end up spending your time walking around and shaking hands with your peers and higher ups. Here’s how the 2019 Chevrolet Blazer would introduce itself.

“Hi Ford Bronco, I’m not your competitor anymore.”

The Chevrolet Blazer and Ford Bronco were rivals during the childhoods of Gen Xers. The 2020 Ford Bronco is slated to be a nostalgia-filled throwback for a modern era. The 2019 Chevrolet Blazer is a crossover through and through.

“Fancy meeting you here, Nissan Murano. I’m trying to steal your customers.”

While looking to design a vehicle for every buyer, Chevrolet has stumbled upon a powerful buying segment- empty nesters with disposable income who don’t want to opt for a luxury crossover but do want some finer appointments. This is the same space where the Murano currently excels and the 2019 Blazer should be a top competitor.

“Hey Camaro, your facelift sure looks good.”

As part of an evolving design language, Chevrolet has moved away from the front ends of the recently redesigned Traverse and Equinox and into a more Camaro-like anterior. With that you get are squinty headlamps, an angular hood, and pointed grille.

“Jeep Grand Cherokee, you’re the one I’ve been looking for!”

With its long list of standard technology, the Chevrolet Blazer will rival FCA vehicles, specifically the Grand Cherokee, as it aims to win the hearts and dollars of tech-savvy buyers. It comes equipped with a standard 8-inch touch screen, 4G LTE Wi-Fi, six USB ports, and Apple CarPlay and Android Auto compatibility. Wireless charging and a rear camera mirror are available in higher trims.

Chevrolet is also touting a number of new technologies available in the Blazer when it goes on sale including an electronic-locking glove box, which is activated when you put the SUV in Valet Mode and Comfort-open windows allow a driver or emergency personnel to lower a car’s windows using the key fob.

“Hello, Traverse! Did you know we share a heart?”

In addition to its base 2.4-liter four-cylinder engine, Chevy will offer the 2019 Blazer with a 3.6-liter V6. That’s the same size engine that is offered in the Traverse. In the Blazer, the smaller engine offers 193 horsepower and 188 pound-feet of torque while the larger power plant puts out 305 horsepower and 269 pound-feet of torque.

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Written by Eileen Falkenberg-Hull

Eileen is the writer of the nationally syndicated column Automotive Minute in The Business Journals, which explores the automotive industry focusing on news, reviews, and interviews. She loves finding out about the business strategy, design, and drivability of vehicles. Eileen is a contributor to U.S. News & World Report Best Cars.

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